Discount/Incentive

content-type-discount-incentive

Represents any reduction in price or special offer applied to a product or service, such as percentage discounts, fixed reductions, or promotional offers.

Non-Discount

content-type-non-discount

Indicates the regular, undiscounted price of a product or service, serving as the baseline for calculating discounts and ensuring transparency in pricing.

Homepage

page-type-homepage

The main entry point of a website, providing an overview and navigation to other sections, featuring highlights of content, products, or services to engage users.

Clearance or Sales Page

page-type-clearance-or-sales-page

A section featuring discounted products or services, often including overstocked or promotional items, aimed at attracting bargain-seekers and clearing inventory.

Category Page

page-type-category-page

Organizes and displays products or content within a specific category, helping users navigate and find items with sorting and filtering options.

Registration Page

page-type-registration-page

A page where users sign up for an account by entering personal information such as name, email, and password to create an account or service profile.

Product Page

page-type-product-page

Provides detailed information about a specific product, including descriptions, specs, pricing, images, and customer reviews, with options to purchase or add to cart.

Brand Page

page-type-brand-page

Showcases products or information related to a specific brand, highlighting identity, values, offerings, and marketing materials.

New Arrivals and Popular Page

page-type-new-arrivals-and-popular-page

Features the latest inventory additions and trending or popular items, helping users discover new and sought-after products.

Theme Page

page-type-theme-page

Displays content or products based on a specific theme, event, or season, creating a curated shopping experience for a particular motif or occasion.

Other Page

page-type-other-page

A general category for web pages that do not fit predefined categories, including informational content, custom landing pages, or unique promotions.

Mobile App

use-type-mobile-app

A digital application for smartphones and tablets, offering access to products and services, often with personalized features and downloadable from app stores.

In-Store or Curbside

use-type-in-store-or-curbside

A purchasing method where products are bought or picked up directly from a physical store, either inside or at a designated curbside area.

Website

use-type-website

An online platform accessible via web browsers, serving as a central hub for information, products, and customer interactions, often with e-commerce capabilities.

Mail In

use-type-mail-in

A method of submitting orders or requests via postal mail, typically used for rebates, warranties, or services requiring physical documentation.

Other Use Type

use-type-other-use-type

Encompasses methods or channels for accessing products or services that don't fit predefined categories, capturing unique or unconventional use cases.

Local

use-type-local

Refers to products, services, or interactions that are geographically close to the customer, emphasizing community and region-specific offerings.

Generic/Any

affiliate-access-type-generic-any

Broadly available products or services with no restrictions, targeting all customers without unique attributes.

Exclusive

affiliate-access-type-exclusive

Products or services available only to a specific group under special conditions, often premium or limited-edition.

Semi-Exclusive/Group

affiliate-access-type-semi-exclusive-group

Offerings for specific groups or segments, targeting niche markets with shared characteristics, but less restricted than exclusive offerings.

Other

affiliate-access-type-other

Captures unique or specialized products or services that don't fit predefined categories, requiring flexible classification.

Public/Any

customer-distribution-type-public-any

Promotions available to all customers without restrictions.

Closed Portal

customer-distribution-type-closed-portal

Promotions accessible only through restricted access, such as membership or login credentials.

Newsletter/Email

customer-distribution-type-newsletter-email

Promotions sent via email, often requiring newsletter sign-up.

Text

customer-distribution-type-text

Promotions delivered through SMS to opted-in customers.

Browser Extension

customer-distribution-type-browser-extension

Promotions accessed through a web browser extension with additional shopping tools or features.

Public/Automatic

mechanism-type-public-automatic

Promotions applied automatically to all users without special actions or codes.

Coupon

mechanism-type-coupon

Discounts requiring a specific code or voucher at checkout.

Specific Landing Page

mechanism-type-specific-landing-page

A dedicated page for traffic from specific marketing campaigns, optimized for targeted actions.

URL Parameter

mechanism-type-url-parameter

Identifiers added to a URL for tracking traffic sources and customizing content.

Other

mechanism-type-other

Methods or promotions not fitting predefined categories, allowing for unique or unconventional scenarios.

Category Discount

discount-type-category-discount

Discount on a specific category of products.

Product Discount

discount-type-product-discount

Discount on a specific product to boost sales or clear inventory.

Clearance Discount

discount-type-clearance-discount

Significant discounts on phased-out or overstocked items to clear inventory quickly.

Brand Discount

discount-type-brand-discount

Discounts on products from a specific brand to build loyalty.

Sitewide Discount

discount-type-sitewide-discount

Discount applied across all products on a website, often during sales events.

Other Discount

discount-type-other-discount

Discounts not fitting predefined categories, allowing flexibility.

Coupon

discount-type-coupon

Discounts requiring a code at checkout, offering percentage or fixed savings.

Shipping

discount-type-shipping

Offers that reduce or eliminate shipping costs based on order value or membership.

Bundling

discount-type-bundling

Discount for purchasing a set of products together to encourage buying more.

Gift with Purchase

discount-type-gift-with-purchase

Free item with purchase of a specific product or reaching a spending threshold.

Subscribe & Save

discount-type-subscribe-save

Discounts for signing up for regular purchases or subscriptions to encourage loyalty.

Free Trial

discount-type-free-trial

Allows customers to try a product or service for free for a limited time.

Flash Deal

discount-type-flash-deal

Short-term, time-sensitive discounts to create urgency and boost sales.

Rebate

discount-type-rebate

Refund or partial return of purchase price, often requiring a form submission.

Pre-Order Discount

discount-type-pre-order-discount

Discount for purchasing a product before its official release date.

Refurbished

discount-type-refurbished

Discounts on like-new restored products sold at reduced prices.

Used/Pre-Owned

discount-type-used-pre-owned

Discounts on previously owned items, sold cheaper than new ones.

Store Cash/Rewards

discount-type-store-cash-rewards

Incentives rewarding customers with points, cash back, or credits for future purchases.

Free Upgrade/Perk

discount-type-free-upgrade-perk

Complimentary enhancements or additions to purchases.

Plan Purchase

discount-type-plan-purchase

Discounts for products bundled with a specific plan, often in telecom and insurance.

Trade-In

discount-type-trade-in

Offers for exchanging old products for credit or discounts on new purchases.

Charity Donation

discount-type-charity-donation

Offers where part of the purchase price is donated to charity.

BOGO

discount-type-bogo

Buy one, get one free or discounted offers to increase sales.

WasNow

discount-type-wasnow

Displays original and discounted prices, highlighting savings.

Tiered

discount-type-tiered

Discounts increasing based on quantity or total value purchased.

Deal of the Day

discount-type-deal-of-the-day

Limited-time offer on a specific product, leveraging urgency to boost sales.

Raffle/Giveaway

discount-type-raffle-giveaway

Promotional events where customers can win prizes, generating excitement.

Ascending Discount

discount-type-ascending-discount

Savings increase over time or based on customer actions to incentivize engagement.

Descending Discount

discount-type-descending-discount

Savings decrease over time, creating urgency for immediate purchases.

Free Installation

discount-type-free-installation

Complimentary installation services with purchase of complex or high-value items.

BOPIS

discount-type-bopis

Buy online, pick up in-store strategy, combining online convenience with in-store immediacy.

Percent Off

discount-type-percent-off

Discount expressed as a percentage of the original price, used to promote sales.

Dollar Off

discount-type-dollar-off

Fixed-amount discount subtracted from the original price, offering straightforward savings.

New Product Release

non-discount-type-new-product-release

Introduction of a new product to the market with promotional activities to generate excitement and sales.

Seller Exclusive

non-discount-type-seller-exclusive

Products or offers available only through a specific seller, used to differentiate and attract customers.

Black Friday

holiday-type-black-friday

Promotions offered on the Friday after Thanksgiving, marking the start of the holiday shopping season.

Mothers Day

holiday-type-mothers-day

Promotions centered around Mother’s Day, including offers on gifts and dining experiences.

Father's Day

holiday-type-fathers-day

Promotions for Father’s Day, focusing on gifts and gadgets.

Valentines Day

holiday-type-valentines-day

Promotions for Valentine's Day, often involving gifts, chocolates, and romantic experiences.

Thanksgiving

holiday-type-thanksgiving

Promotions tied to Thanksgiving, often related to family gatherings and feasting.

Veterans Day

holiday-type-veterans-day

Promotions on Veterans Day, offering discounts for veterans and military personnel.

July Fourth

holiday-type-july-fourth

Promotions for Independence Day in the U.S., featuring patriotic themes and outdoor products.

Halloween

holiday-type-halloween

Promotions around Halloween, focusing on costumes and decorations.

Memorial Day

holiday-type-memorial-day

Promotions for Memorial Day, often featuring outdoor and travel deals.

Cyber Monday

holiday-type-cyber-monday

Online-exclusive promotions offered on the Monday after Thanksgiving.

April Fools' Day

holiday-type-april-fools-day

Promotions for April Fools' Day, involving playful or humorous themes.

Australia Day

holiday-type-australia-day

Promotions tied to Australia Day, with patriotic themes.

Boxing Day

holiday-type-boxing-day

Promotions and discounts on Boxing Day, observed the day after Christmas.

Canada Day

holiday-type-canada-day

Promotions for Canada Day, featuring patriotic themes and outdoor products.

Chinese New Year

holiday-type-chinese-new-year

Promotions related to the Chinese New Year, with cultural and traditional themes.

Christmas Day

Slug: holiday-type-christmas-day

Promotions during the Christmas season, focusing on gifts and festive celebrations.

Christmas in July

holiday-type-christmas-in-july

Mid-year promotions with a holiday twist, usually featuring summer-themed products.

Cinco de Mayo

holiday-type-cinco-de-mayo

Promotions tied to Cinco de Mayo, featuring themed food and beverages.

Columbus/Indigenous People's Day

holiday-type-columbus-indigenous-peoples-day

Promotions for Columbus Day or Indigenous People's Day, with educational themes.

Earth Day

holiday-type-earth-day

Promotions centered around Earth Day, emphasizing eco-friendly products.

Easter

holiday-type-easter

Promotions tied to Easter, including gifts and decorations.

Free Shipping Day

holiday-type-free-shipping-day

Promotions offering free shipping to encourage online shopping.

Giving Tuesday

holiday-type-giving-tuesday

Promotions and charitable initiatives on Giving Tuesday, often involving donation matching.

Green Monday

holiday-type-green-monday

Online promotions offered on the second Monday of December, focusing on holiday shopping.

Hanukkah

holiday-type-hanukkah

Promotions centered around Hanukkah, involving gifts and holiday food.

Juneteenth

holiday-type-juneteenth

Promotions tied to Juneteenth, celebrating the end of slavery in the U.S.

Labor Day

holiday-type-labor-day

Promotions for Labor Day, focusing on end-of-summer sales.

Leap Day

holiday-type-leap-day

Unique promotions for February 29, which occurs every four years.

Martin Luther King Day

holiday-type-martin-luther-king-day

Promotions and events honoring Martin Luther King Jr. Day, with educational themes.

New Year's

holiday-type-new-years

Promotions for New Year’s celebrations, focusing on festive products.

Presidents' Day

holiday-type-presidents-day

Promotions and sales for Presidents’ Day, often featuring major retail discounts.

Pride Day

holiday-type-pride-day

Promotions related to Pride Day, supporting LGBTQ+ pride and equality.

Singles' Day

holiday-type-singles-day

Promotions for Singles’ Day on November 11, known for significant online sales.

St. Patrick's Day

holiday-type-st.-patricks-day

Promotions related to St. Patrick’s Day, with green-themed products.

Tax Day

holiday-type-tax-day

Promotions related to the U.S. tax filing deadline, including tax preparation services.

Prime Day

holiday-type-prime-day

Promotions for Amazon Prime Day, featuring exclusive deals for Prime members.

Graduation

holiday-type-graduation

Promotions for graduation celebrations, focusing on gifts and party supplies.

Back-to-School

holiday-type-back-to-school

Promotions for the back-to-school season, focusing on supplies and clothing.

Black Friday in July

holiday-type-black-friday-in-july

Mid-year sales inspired by Black Friday, offering significant discounts.

Mardi Gras

holiday-type-mardi-gras

Promotions for Mardi Gras, with festive and carnival-themed products.

Pink Ribbon Shop

holiday-type-pink-ribbon-shop

Promotions tied to breast cancer awareness, featuring pink-themed products.

Pride Month

holiday-type-pride-month

Promotions for Pride Month, supporting LGBTQ+ causes with rainbow-themed products.

Prom Season

holiday-type-prom-season

Promotions related to prom, focusing on dresses and accessories.

Weddings Season

holiday-type-weddings-season

Promotions for wedding planning and celebrations, offering discounts on related services.

New Customer

affinity-contingency-type-new-customer

Discounts for individuals making their first purchase or registering for the first time.

Military/Veterans

affinity-contingency-type-military-veterans

Discounts for active military personnel and veterans as recognition for their service.

First Responder

affinity-contingency-type-first-responder

Discounts for emergency service workers like firefighters, police officers, and paramedics.

Teacher

affinity-contingency-type-teacher

Discounts for educators, including teachers and professors.

Student

affinity-contingency-type-student

Discounts for students to assist with educational expenses.

Age

affinity-contingency-type-age

Discounts based on age, such as senior or youth discounts.

Group

affinity-contingency-type-group

Discounts for group purchases or specific groups, like teams or organizations.

Payment Method

affinity-contingency-type-payment-method

Discounts tied to specific payment methods, like credit cards or digital wallets.

Refer-a-friend

affinity-contingency-type-refer-a-friend

Discounts for existing customers who refer new customers.

Member Exclusive

affinity-contingency-type-member-exclusive

Discounts available only to members of a specific program or loyalty club.

Sign Up

affinity-contingency-type-sign-up

Discounts or incentives for signing up for a service, newsletter, or membership.

In-Store Pickup Only

affinity-contingency-type-in-store-pickup-only

Discounts available only for items picked up at a physical store location.

Seniors

affinity-contingency-type-seniors

Discounts for senior citizens, typically over a certain age.

Friends & Family

affinity-contingency-type-friends-family

Discounts for customers part of a special friends and family program.

Exclusive Sales

affinity-contingency-type-exclusive-sales

Discounts available only through specific channels or events.

Health Care Worker

affinity-contingency-type-health-care-worker

Discounts for individuals in healthcare professions, such as doctors and nurses.

Public Servant

affinity-contingency-type-public-servant

Discounts for individuals working in public service roles, like government employees.

Other Affinity

affinity-contingency-type-other-affinity

Discounts for various other affinity groups not covered by standard categories.

Shipping Deadline

shipping-type-shipping-deadline

Last date to place an order for delivery by a specific date.

Shipping Discount

shipping-type-shipping-discount

Promotions that reduce shipping costs, either as a percentage or fixed amount.

Free Shipping without Minimum

shipping-type-free-shipping-without-minimum

Free shipping with no minimum purchase requirement.

Free Shipping with Minimum

shipping-type-free-shipping-with-minimum

Free shipping for orders that meet or exceed a minimum purchase amount.

In-Store Only

shipping-type-in-store-only

Promotions available only for in-store purchases.

Local-Delivery Only

shipping-type-local-delivery-only

Delivery restricted to a specific local area or region.

White-Glove Service

shipping-type-white-glove-service

Premium delivery with extra care, including setup and installation.

APO Free Shipping

shipping-type-apo-free-shipping

Free shipping to APO addresses, typically for military personnel.

Global Delivery

shipping-type-global-delivery

International shipping to customers worldwide.

Other

shipping-type-other

Miscellaneous shipping promotions not covered by other categories.

BNPL

payment-offer-type-bnpl

Allows immediate purchase with payments in installments.

0% Interest

payment-offer-type-0%-interest

Financing offered with no interest charges for a set period.

Store Card Discount

payment-offer-type-store-card-discount

Discounts for using a store-branded credit card.

Layaway

payment-offer-type-layaway

Reserve and pay for items over time, with full payment before delivery.

Other Payment Method Discount

payment-offer-type-other-payment-method-discount

Discounts for using less common payment methods.

Warranty

warranty-guarantee-type-warranty

Guarantee for repair, replacement, or refund if standards aren't met.

Money-Back Guarantee

warranty-guarantee-type-money-back-guarantee

Full refund for returns within a specified period if unsatisfied.

Price-Match Guarantee

warranty-guarantee-type-price-match-guarantee

Match or beat a competitor's price for the same product.

Free Return Shipping

warranty-guarantee-type-free-return-shipping

Seller covers the cost of returning a product.