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Table of Contents

Link Structures

Last Updated: 01/14/2021
For questions and additional information, please contact the network.

Parameters

For more reference, please visit https://help.phgsupport.com/hc/en-us/articles/360048586192-Tracking

Info

We do have a document covering possible link syntax: 

In short, there is the DEFAULT format:
https://prf.hn/click/camref:XXXX

You can modify the default to include PUBREF, ADREF and/or Deeplink to a unique Destination:
Pubref: http://prf.hn/click/camref:XXXX/pubref:newcastle

Adref: http://prf.hn/click/camref:XXXX/ar:london
Deeplink: http://prf.hn/click/camref:XXXX/destination:http://www.advertiser.com

OR combine them:
All 3 parameters: https://prf.hn/click/camref:XXXX/pubref:newcastle/ar:london/destination:http://www.advertiser.com
Only pubref/adref: https://prf.hn/click/camref:XXXX/pubref:newcastle/ar:london
Only adref and deeplink: https://prf.hn/click/camref:XXXX/ar:london/destination:http://www.advertiser.com
Only pubref and deeplink: https://prf.hn/click/camref:XXXX/pubref:newcastle/destination:http://www.advertiser.com

 

It matters the ORDER of the used parameters:

  • Code Block
    [Default Tracking link with Camref] THEN [pubref] THEN [adref] END WITH [Deeplink]

Further are able to track with Creative tracking, those tracking links include Creativeref:

  • Code Block
    /creativeref:XYZ1234

The Creativeref tracking links contains the destination, BUT can have pubref/adref added AFTER the 'creativeref':

  • Code Block
    /creativeref:XYZ1234/pubref:newcastle/ar:london

Parameter

Purpose

sid

My unique ID

subId

clickref

URL Structures

Info

For all links here, across all networks, the "%" is a placeholder, matching 0 or more characters. It's typically the value of a URL parameter, and is also used in "http%://" to indicate that both "http" and "https" are possible.

Examples

http%://prf.hn/click/camref:AFFILIATEID

http%://prf.hn/click/camref:AFFILIATEID/creativeref:%

http%://prf.hn/click/camref:AFFILIATEID/destination:%

http%://%.prf.hn/click/camref:AFFILIATEID/creativeref:%

http%://%.prf.hn/click/camref:AFFILIATEID/destination:%

Additional Resources